With the aim of expanding the presence of products from Rio Grande do Sul in Arab markets, Invest RS is carrying out a mission to Dubai, in the United Arab Emirates, where it will participate in the Gulfood fair, which will take place from February 17 to 21. The event is being held in partnership with the Secretariat for Economic Development (Sedec).

The mission to Gulfood seeks to include Invest RS and Sedec in the main food and beverage fair for the Arab market. At least 18 companies from Rio Grande do Sul are exhibiting in their own stands and in the space of the Brazilian Trade and Investment Promotion Agency (Apex).

According to the director of Investment Attraction and Trade Promotion at Invest RS, Fabrício Forest, the agency’s presence at the fair is strategic for the internationalization plan of the Rio Grande do Sul economy led by Invest RS. “Gulfood is a rapidly expanding fair, attracting representatives from all over the world to do business. It is one of the most important fairs in the world in the food and beverage sectors”, explains Forest.

Invest RS and Sedec are in the country to coordinate, support and encourage exports and the international presence of Rio Grande do Sul in target markets. The companies from Rio Grande do Sul operate in the meat, chicken, cereal, juice and non-alcoholic beverage sectors, as well as regional niche products. Sedec’s representative on the agenda is the deputy director of the Department of Trade Promotion and International Affairs (DPCI), Sebastian Watenberg.